Kevin Daw and his father started their Soul Juices Mobile Juice bar in late 2012. After attending many festivals Kevin felt there were very few, if any, healthy food choices at these events. Most of the catering he experienced offered bacon baps and burgers, but little else. He found it near impossible to find a vegetarian or vegan food choice, until, he attended a big music festival in Amsterdam.
At this event Kevin was pleasantly surprised to find them selling fresh fruit. This is when he got the inspiration for his mobile juice bar and making fresh smoothies and juices for festival goers.
Soul Juices has been juicing partygoers at many big and small festivals, food shows and fairs throughout 2013. The feedback they have received has been really positive and they are highly excited about the 2014 festival season.
Neil Martin: When did you first start juicing and how did you first learn about the idea?
Kevin Daw: I first started juicing about 2 years ago, my father has been a juice devotee since 2005 and he got me switched on to the idea.
Neil Martin: What made you decide to start juicing?
Kevin Daw: I decided to start juicing because I’d been feeling lethargic for a long while and had a pretty poor complexion, at that time I thought I had a good diet as I’d always been health conscious, through encouragement from dad that it’d help with my lethargy and complexion, I decided to give it a go.
Neil Martin: Did you follow a specific program, if so which one?
Kevin Daw: When I bought my first juicer it came with Jason Vale’s book – keeping it simple, I tried many recipes from there and also his 3 day detox, it wasn’t until I’d completed the detox that I began to understand the true power of fresh juice, I’ve since then followed Jason’s 7lbs in 7 days at Jason’s Turkish mountain retreat, not because I wanted to lose weight but because I wanted a week long juice fast. That was a life changing week in so many ways, particular thanks here must go to Steve Mugnier. One of Jason’s excellent yogis and all round fountain of knowledge.
“The biggest benefit has been the increase in energy”
Neil Martin: What have you found to be the biggest changes / benefits you’ve experienced since you started juicing?
Kevin Daw: Well the biggest benefit has been the increase in energy I now feel. Also since I started juicing I’ve not suffered any common ailments, colds, coughs, headaches etc, to me that speaks volumes.
In terms of changes, well It’s changed my life in so many ways…
I truly appreciate what my food does for me now, I know that when I put good live food into me I can become the best version of me I possibly can be. I totally relish shopping, I think if I spend anymore time around the fruit and veg aisle the shop staff would begin to worry! I love buying fresh produce and get excited at how it’ll make me feel when I consume it.
The biggest change by far though is that it has, in a sense, opened my eyes to the infinite possibilities that are out there. When you consume live raw juice it seems anything is possible, it’s helped guide me to my natural spiritual path in life. I’ve become more attuned to nature, our planet and the universe.
When I look at the methods used in clever marketing of ’empty foods’ to the mass public, particularly our children, it started to form questions in my mind as to what other things we’ve been led to believe over the years, through mass media and advertising.
I’ll be forever grateful to dad, raw live juice and Steve the yogi for taking me down this path of enlightenment.
Neil Martin: Since you started juicing what have you found most challenging and how did you deal with this challenge?
Kevin Daw: To start with the biggest challenge was how to prepare for a 12 hour working day on just juice, however I soon got into the routine of bringing juices and smoothies to work in thermos flasks. Other challenges were others views towards what I was doing, but I just continued with my ‘crazy vegetable drinks’ discussed the benefits I felt and silenced my critics. So I guess other peoples views can be a challenge but one I really enjoyed overcoming.
Now I’d say my biggest challenge is finding decent healthy live food when out and about, its totally disgusting to think of all the processed rubbish available (particularly whilst travelling around) yet finding a piece of fresh fruit can be near on impossible.
Another personal challenge I have is finding locally grown produce, in my town its so sad to say that we have no independent green grocers. Its only supermarkets. Thankfully there are many great local farm shops that fulfil my needs, and also wild edibles, things like stinging nettles, dandelions, (and recently) wild blackberries, packed full of incredible nutrition. I’ve been juicing wild edibles for a short time now and totally love it. Organic and free!
Neil Martin: How has juicing changed your life?
Kevin Daw: To add to the points above, a huge change in my life is my desire to help others achieve their goals, since I started juicing I’ve helped over 100 people I know to get into it too. Its hugely satisfying to see them get the benefits that I know first hand are possible. Enrolling on and completing Jason Vale’s Natural Juice Therapist course expanded my juicing knowledge further and that led to Dad and I opening our own mobile juicing business.
We take our “Soul Juices mobile juice bar” to many festivals throughout the UK in the summer. We love having a healthy option for revellers, as a festival lover myself it’s something I think is sorely lacking. We’re about to close for our first year and it has been a resounding success. Roll on the summer of 2014!
Neil Martin: What has been your biggest juicing mistake and why?
Kevin Daw: Well I’ve only ever made one juice, that tasted so disgusting that I had to question whether to drink it or not. (I did!)
I think also when it comes to juicing & smoothie equipment you do get what you pay for, my first blender was a cheap dreadful thing, some frozen fruits smashed the jug whilst blending and sent apple, strawberry and banana smoothie flying everywhere!
Neil Martin: Which do you think is more essential to health and wellbeing, exercise or diet and nutrition?
Kevin Daw: I think they go hand in hand (take juicing and rebounding for example, a perfect combination) I know many people who work extremely hard exercising but their diet is poor and they don’t achieve their goals.
When you have both nutrition and exercise you can achieve the level of wellbeing you’ve always desired.
May I also add here that I feel rest is equally important, the body must heal and rebuild to maximise the benefits of excellent nutrition and exercise.
“I’m not a big gym fan”
Neil Martin: How much and what kinds of exercise do you regularly do?
Kevin Daw: I cycle to work, do bodyweight resistance exercises and rebound daily, (I cant praise rebounding enough!) I love surfing, yoga and more recently have got into downhill and trails mountain biking. I do these things as often as time and life allows.
I’m not a big gym fan, just my preference, but I’d rather be outside getting close to nature exercising than inside a gym and paying for the privilege. Occasionally i get lured in but i always end up revoking my gym memberships within a month!
I also like to meditate daily, it has so many profound health effects on the body and mind.
Neil Martin: What do you eat / drink on a typical day?
Kevin Daw: Well it changes regularly as I like to try and incorporate as many different things as possible, but today for example I’ve had:
- 5 mangos
- A box of medjool dates
- 8 bananas
- 8 figs
- A huge salad of Chinese lettuce, cherry tomatoes, rocket, spinach, avocado, pumpkin seeds, alfalfa sprouts, celery, onion, garlic, ginger, cauliflower, black grapes, hempseed, radish, walnuts, sea vegetables and lemon (squeezed as a dressing)
- Homemade dehydrated raw cookies/biscuits and kale chips
- 1 litre of vegetable juice with a sweet carrot or apple base
- 1 litre of fruit & veg smoothie with added superfoods, maca, hemp, bee pollen & digestive enzymes
- 1-2 litres of home filtered, re-mineralised water.
I think water is so important and understated, the quality of tap water is poor and getting worse with the ‘acceptable’ levels of metals and contaminants being raised as time goes on. It is prudent in my opinion to invest in a decent water filtration system.
“I don’t like to label myself”
Neil Martin: Is your diet completely vegetarian / vegan?
Kevin Daw: No, maybe once or twice a month I may eat meat or fish if I want to in a restaurant, though I am fussy as to what meat I eat and its origin.
I don’t like to label myself as a vegetarian, vegan or raw, I’ve got to a point now where I’ll eat what I want to without worry. Balance is key and with a diet that is 90% raw fruits and vegetables at least, I feel comfortable occasionally eating foods that may be less healthy than the majority of my diet.
Neil Martin: What are your thoughts on caffeine and alcohol?
Kevin Daw: This can be a tricky one, particularly with alcohol, as in the grand scheme of things it is possibly the most dangerous drug available in terms of harms caused to users and those around them. The drinking culture in the UK is shocking and the way it’s normalised in all walks of life i find a worry. For my own personal use I have no problems with either, its all about balance again, a great phrase which is so true is ‘everything in moderation’ only when we abuse something, whether that be processed food, caffeine, alcohol, even exercise and juice do we see the negatives. Before I began juicing I was never really into regular drinking and since juicing I’ve become even less of a drinker. I do enjoy the odd coffee from time to time. (Especially a coffee smoothie!)
There’s no doubt that caffeine and alcohol are bad for you if abused.
I find these modern caffeine laden energy drinks are a concern, particularly the amount many young children consume.
“too much sugar… its not healthy”
Neil Martin: What advice would you give someone who is thinking about adding juicing to their life?
Kevin Daw: Do it!
Ignore the doomsday merchants and those who want you to fail, there are many out there, “too much sugar” “its not healthy” pah!!
I’d say, are you ready to feel the way you’ve always dreamed you could feel? Yes? Well then what are you waiting for!?
Following a plan like 7lbs in 7 days is a great way to get a feel for it and following recipes at the start will help you to keep focused, as we all know its possible to make some disastrous combinations until we’ve got a feel for the ingredients!
Of all the people I’ve got into juice I’ve always maintained that if they don’t like it I’d buy their juicer from them, well 100 juicers later and I’ve not had a single one back! Once people hear this they feel happy to give it a go!
Neil Martin: If you were stuck on a desert island with a working juicer and blender and an unlimited supply of just 6 ingredients, what would those ingredients be?
Kevin Daw: Hmmm.. this is a tough one, so many to choose from.
I think I’d have to choose:
I’d hope that as it was a desert island there’d be mangos, bananas, figs, coconuts and more growing wild that I could harvest!
Soul Juices are available for large or small events and be contacted via:
- email – firstname.lastname@example.org
- web – www.souljuices.co.uk
- twitter – https://twitter.com/soul_juices
- facebook – https://www.facebook.com/souljuicesjuicebar
Do you have a juicing success story?
I’ve decided to add a regular interview slot to NaturalJuiceJunkie.com to share some amazing juicing success stories that will hopefully inspire others to start and /or continue with their own juicing journeys. If you have a story you think could inspire please get in touch with me via Facebook or Twitter.
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