With reports that the new juicing documentary Super Juice Me has been viewed over half a million times (in just a few weeks) and the April cover of Vogue declaring a ‘Juice Revolution’ it appears that many more people are becoming Natural Juice Junkies.

Sales of juice extractors have increased again, an online electrical retailer is reporting a 47% uplift in sales across its juicing category over the May bank holiday weekend. It appears more men are being influenced to try juicing too, with 32% of juicer sales at ao.com being made by male customers.

Yossi Erdman, Head of Brand at ao.com comments how the business “first saw sales of juicers taking off when the film Fat, Sick and Nearly Dead aired. With the first couple of bank holiday weekends over, the sun making an appearance and the idea of a summer holiday looming on the horizon, we saw sales surge this weekend as shoppers start to get into a get beach beautiful mindset.”

For me, the most interesting statistic from the article published by Female First is that cold press and slow juicer models are now leading the pack.

Why I Use a Cold Press Juicer

Cold press juicers (also called slow juicers or masticating juicers) make a higher quality juice and also give a higher yield. For example, If you spend £50 a week on fresh vegetables and fruits for juicing, using a cold press juicer you could save between £17.50 and £25 each week through increased yield when compared to traditional centrifugal models (35% to 50% high juice quantity). This results in an annual saving of between £910 and £1,300!

This is due to cold press juicers producing a much dryer pulp than traditional centrifugal juicers, giving the highest possible amount of nutrients and less waste.

The first time I experienced a cold pressed juice I was blown away by the taste. This led me to purchase a ‘high end’ Green Star masticating juicer, but to be honest I rarely used it. Compared to my old centrifugal juicer it was a lot more time consuming to use and a pain to clean.

A Cold Press / Slow Juicer That is Easy to Use and Clean

In early April I took delivery of the Optimum 400 cold press juicer. I have to be honest and say that I was sceptical about the machine, but I fell in love with it from the very first juice I made. The Optimum 400 gave me the high quality juice I was used to from the Green Star, but it also give me the ease of use AND clean up I was used to from a centrifugal / traditional juicer.

If you are looking to upgrade your juicing experience then I highly recommend the Optimum 400 Vertical slow / masticating / cold press juicer. It is excellent value for money, priced at just £199! By comparison (at time of writing) ukjuicers.com are selling the Hurom Veritcal Slow Juicer for £379. You can buy a lot of ingredients with the £180 saving!!

Oh, and the Optimum 400 Juicer comes with a 10 year warranty and was recently awarded “Best Juicer to Buy 2014” by T3 Magazine.

Visit the UK distributor for more details: Froothie.co.uk

Note: I am so impressed by the Optimum 400 slow juicer and the Optimum 9400 blender that I agreed to become a brand ambassador for the products.

Is It Time to Upgrade Your Juicer? Why I Use a Cold Press Juicer


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